SEO report of word-shop.com.au

Gina Smith at The Word Shop

www.word-shop.com.au/

I am a freelance copywriter, freelance editor and freelance proofreader working out of Brisbane – my name is Gina Smith and I am The Word Shop

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.word-shop.com.au/

Character length : 21

Title
Gina Smith at The Word Shop
Description
I am a freelance copywriter, freelance editor and freelance proofreader working out of Brisbane – my name is Gina Smith and I am The Word Shop
Keywords (meta keywords)
Copywriter Brisbane,Copywriter Melbourne,Copywriter Sydney,Copywriting,Editing,Freelance writer,Freelance writing,Gina Smith,Proof reader,Proofreader,Proofreading,Script writing,Web copywriting,Writer

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Freelance writing services:
type: article
url: http://www.thewordshop.com.au/
site_name: Gina Smith at The Word Shop
image: http://www.thewordshop.com.au/wp-content/uploads/2015/06/logo.png

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Gina Smith at The Word Shop

Character length : 27

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
2125000
Heading structure in the source code
  • <H1> Achieve Beyond Expectations
  • <H3> Copywriting, Editing, Proofreading
  • <H2> Copywriter
  • <H2> Editor
  • <H2> Proofreader
  • <H2> About Gina
  • <H3> Don’t know what to say? Or how say it? Want to get noticed? Make a bigger impact? Have your voice heard? Is quality something that’s important to you? You need The Word Shop.
  • <H2> I find the right words when you can’t.
  • <H2> My copywriting contributes to your success.
  • <H2> My editing and proofreading helps to make you look polished and professional.
  • <H2> I solve problems.
  • <H1> Portfolio
  • <H3> Don’t know what to say? Or how say it? Want to get noticed? Make a bigger impact? Have your voice heard? Is quality something that’s important to you? You need The Word Shop.
  • <H2> I find the right words when you can’t.
  • <H2> My copywriting contributes to your success.
  • <H2> My editing and proofreading helps to make you look polished and professional.
  • <H2> I solve problems.
  • <H3> Contact
  • <H3> Sitemap
Word cloud
  • help13
  • write12
  • copywriting11
  • content10
  • them8
  • ads8
  • right8
  • corporate8
  • word7
  • editing6
  • proofreading6
  • need6
  • words6
  • copy6
  • make6
  • how6
  • written6
  • get5
  • something5
  • that’s5
  • shop5
  • portfolio5
  • time5
  • working5
  • edit4
  • know4
  • reports4
  • don’t4
  • proofread4
  • mail4
  • communications4
  • achieve4
  • meet4
  • gina4
  • i’ve4
  • advertising4
  • press4
  • creative4
  • view4
  • take4
  • style4
  • radio4
  • web4
  • quality3
  • process3
  • government3
  • media3
  • expectations3
  • problems3
  • freelance3
  • objectives3
  • ideas3
  • new3
  • brochure3
  • because3
  • everything3
  • direct3
  • beyond3
  • concept3
  • work3
Keyword matrix
wordtitledescriptionsheading
help
write
copywriting
content
them
ads
Two Word cloud
  • also write4
  • when you4
  • your objectives3
  • your complex2
  • simplify your2
  • hold back2
Three Word cloud
  • portfolio working with3
  • messages and make them2
  • can simplify your2
  • everything is written with2
  • can also write2
  • suit an established layout2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 17 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.70
Flesch Reading Ease
61.90
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.30
Dale–Chall Readability
9.70
SMOG Index
7.40
Spache Readibility
5.00
Number of letters
108179
Number of words
21572
Number of sentences
5113
Average words per sentences
4
Number of syllables
35854
Syllables in words
34745
Average syllables in words
1.66
Number of words in first three syllables
2708
Percentage of word / syllables
12.55
Words not in Dale-Chall easy-word list
12955
Words not in Spache easy-word list
765

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 21.9 seconds have passed until the page started to load.
Loading time
9,275 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
46
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.thewordshop.com.au/wp-includes/js/jquery/jquery.js
  • http://www.thewordshop.com.au/.. /jquery-migrate.min.js
  • http://www.thewordshop.com.au/.. /jquery.cycle.all.2.72.js
  • http://www.thewordshop.com.au/.. /slideshow.js
List of render blocking css files
  • http://www.thewordshop.com.au/.. /styles.css
  • http://www.thewordshop.com.au/wp-content/themes/Avada/style.css
  • http://fonts.googleapis.com/css?family=Open+Sans%3A400%2C400italic%2...
  • http://www.thewordshop.com.au/.. /style.css
  • http://www.thewordshop.com.au/.. /stylesheet.css
  • http://www.thewordshop.com.au/.. /font-awesome.css
  • http://www.thewordshop.com.au/wp-content/themes/Avada/ilightbox.css
  • http://www.thewordshop.com.au/wp-content/themes/Avada/animations.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
737.06KB
Javascript minifying
You can save 17.1KB (32% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
483.12KB
CSS minifying
You can save 57.8KB (13% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
176.01KB
Gzip compression
Error! By using Gzip you can save 419.3KB (74% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
40
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.thewordshop.com.au/.. /styles.cssExpiry time is not specified
http://www.thewordshop.com.au/.. /jquery.form.min.jsExpiry time is not specified
http://www.thewordshop.com.au/.. /scripts.jsExpiry time is not specified
http://www.thewordshop.com.au/.. /jquery.cycle.all.2.72.jsExpiry time is not specified
http://www.thewordshop.com.au/.. /slideshow.jsExpiry time is not specified
http://www.thewordshop.com.au/.. /futurabookbt-webfont.ttfExpiry time is not specified
http://www.thewordshop.com.au/.. /futurabookbt-webfont.woffExpiry time is not specified
http://www.thewordshop.com.au/.. /futuralightbt-webfont.ttfExpiry time is not specified
http://www.thewordshop.com.au/.. /futuralightbt-webfont.woffExpiry time is not specified
http://www.thewordshop.com.au/.. /futuramediumbt-webfont.ttfExpiry time is not specified
http://www.thewordshop.com.au/.. /futuramediumbt-webfont.woffExpiry time is not specified
http://www.thewordshop.com.au/.. /stylesheet.cssExpiry time is not specified
http://www.thewordshop.com.au/.. /style.cssExpiry time is not specified
http://www.thewordshop.com.au/wp-content/themes/Avada/animations.cssExpiry time is not specified
http://www.thewordshop.com.au/.. /font-awesome.cssExpiry time is not specified
http://www.thewordshop.com.au/.. /icomoon.ttfExpiry time is not specified
http://www.thewordshop.com.au/.. /icomoon.woffExpiry time is not specified
http://www.thewordshop.com.au/.. /main.min.jsExpiry time is not specified
http://www.thewordshop.com.au/wp-content/themes/Avada/ilightbox.cssExpiry time is not specified
http://www.thewordshop.com.au/wp-content/themes/Avada/style.cssExpiry time is not specified
http://www.thewordshop.com.au/.. /icon-arrow.pngExpiry time is not specified
http://www.thewordshop.com.au/.. /icon-editor.pngExpiry time is not specified
http://www.thewordshop.com.au/.. /icon-proofreader.pngExpiry time is not specified
http://www.thewordshop.com.au/.. /icon-working-with-me.pngExpiry time is not specified
http://www.thewordshop.com.au/.. /icon-writer.pngExpiry time is not specified
http://www.thewordshop.com.au/.. /background.jpgExpiry time is not specified
http://www.thewordshop.com.au/.. /logo-mobile.jpgExpiry time is not specified
http://www.thewordshop.com.au/wp-content/uploads/2015/06/logo.pngExpiry time is not specified
http://www.thewordshop.com.au/.. /portfolio-image-ACTForKids.jpgExpiry time is not specified
http://www.thewordshop.com.au/.. /portfolio-image-DavidHart.jpgExpiry time is not specified
http://www.thewordshop.com.au/.. /portfolio-image-Inchcolm.jpgExpiry time is not specified
http://www.thewordshop.com.au/.. /portfolio-image-Mirvac.jpgExpiry time is not specified
http://www.thewordshop.com.au/.. /portfolio-image-NTI.jpgExpiry time is not specified
http://www.thewordshop.com.au/.. /portfolio-image-QLD-Govtt.jpgExpiry time is not specified
http://www.thewordshop.com.au/wp-includes/js/comment-reply.min.jsExpiry time is not specified
http://www.thewordshop.com.au/.. /jquery-migrate.min.jsExpiry time is not specified
http://www.thewordshop.com.au/wp-includes/js/jquery/jquery.jsExpiry time is not specified
http://www.word-shop.com.au/.. /icon-phone.pngExpiry time is not specified
http://www.word-shop.com.au/wp-content/uploads/2015/05/slide-011.jpgExpiry time is not specified

 Speed test – Images

File size of all images combined
808.65KB
Image optimisation
You can save 394.6KB (50% compression) by optimising the images below:

 Links

We found a total of 25 different links.
Internal links: 14
External links: 11

External links:

Link text (anchor) Link strength
http://www.thewordshop.com.au
Home
About
Copywriting
Editing
Proofreading
Portfolio
Working with me
Contact
Gina
Oley Media Group

Internal links:

Link text (anchor) Link strength
http://www.word-shop.com.au/#
Copywriter
Editor
Proofreader
About Gina
copywriting
edit
proofread
about
portfolio
Working with me
Contact
View Detail
View All

 Website security

IP
122.201.115.185
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Achieve Beyond Expectations, ( 120px from top )
  • H3 : Copywriting, Editing, Proofreading, ( 197.59375px from top )
  • H2 : Copywriter, ( 469px from top )
  • H2 : Editor, ( 469px from top )
  • H2 : Proofreader, ( 824px from top )
  • H2 : About Gina, ( 824px from top )
  • H3 : Don’t know what to say? Or how say it? Want to get noticed? Make a bigger impact? Have your voice heard? Is quality something that’s important to you? You need The Word Shop., ( 1309px from top )

 Typos

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